By Stephen Buckley
Washington Post Foreign Service
Monday, October 18, 1999; Page A13
RIO DE JANEIRO—She is still tall and tan and lovely, and when she
walks by, people still nudge each other with faint incredulity. Airline
passengers change seats to sit next to her. Women smile shyly and
sometimes say hello. Men gawk.
The girl from Ipanema has grown up. She's nearing 60, although she likes
to tell strangers that she is a decade younger. Which somehow makes
sense, because she's still defined by youthful beauty: jolting, sea-green
eyes; honey-blond hair; pole-straight posture; a trim figure.
Not much has changed for Helo Pinheiro, although nearly 35 years have
passed since poet Vinicius de Moraes revealed that she had inspired his
hit
song, "The Girl From Ipanema."
For Pinheiro, the song has meant a lifetime of work and celebrity, as a
talk
show host, soap opera actress, beauty pageant organizer, model,
businesswoman, author, newspaper columnist. She has visited 10 countries
on four continents. Her face has appeared on cans of tea in Japan. She
has
posed for Playboy magazine.
For Brazil, the song came to embody the mythical, mysterious beauty that
enshrouds this nation--a beauty most powerfully symbolized by this
shimmering former capital that calls itself The Wonderful City.
And all because a songwriter and a poet happened to see a beautiful
teenager stroll past a bar.
"Yes, it changed my life, that one moment," Pinheiro said recently, sitting
in
a hotel restaurant at a table overlooking Ipanema Beach. "I think there's
something about me that's allowed me to keep it going for all these years.
But yes, it all goes back to that moment."
Tom Jobim, de Moraes's songwriting sidekick, spotted her first in 1962.
He kept seeing her amble past the Veloso bar, on her way to Ipanema
Beach. He grew so enraptured that he told de Moraes they had to write a
song.
De Moraes waited three days to see Pinheiro. And when he did, he agreed
with his friend. So, they wrote a song and sold it. The song flopped in
Brazil. But 5,000 miles north, its soothing samba rhythms sent American
hearts sailing. In 1964, it won the Grammy Award for Record of the Year.
Even more than the Academy Award-winning film "Black Orpheus," the
song came to epitomize Brazil, at least in the American mind, says Joseph
Page, a law professor at Georgetown University, who has written
extensively about Brazil.
"It was kind of Brazil growing up," Page said of the song. "It was no longer
samba, a national thing. It was cool. It was sophisticated. It was the
first
song that universalized Brazilian music."
Until 1965, no one knew whom Jobim and de Moraes had written about.
Angered by the torrent of women claiming to be "The Girl," de Moraes
wrote a magazine article explaining how Pinheiro had mesmerized him and
Jobim. He called her a "flower and mermaid, full of light and grace."
Pinheiro's life would never be the same. Countries invited her to visit.
Eventually, she started acting and appeared in three soap operas. She has
hosted four talk shows. She made commercials.
She also ran a modeling agency for 18 years, and she oversees the Girl
From Ipanema beauty pageant. She has written a memoir and currently
writes a column for community newspapers. She also acts in a weekly
comedy show.
And she has managed to raise four children and stay married to the same
man--a Sao Paulo businessman--for four decades.
Pinheiro still delights in her role as The Girl. On a plane recently, "a
lady
came over and sat next to me, and she said, 'I can't believe it! I'm sitting
next to a myth!' "
The myth seems to grow with each year. A movie was made of her life
(she didn't like it). There's a rock band called Girl From Ipanema. Next
year, there reportedly will be a soap opera of the same name. The building
where Pinheiro grew up is now named in her honor. And the songwriters'
old haunt, the Veloso, is now called the Girl From Ipanema bar. It's on
Vinicius de Moraes Street.
Pinheiro tries to keep up with the myth. She works out at least three times
a week. Her once-brilliant brown hair is now blond, to match Brazil's
modern standard of beauty. She wears wraparound sunglasses, pastel
colors and platform shoes.
There are days, though, when Pinheiro says she longs to shed her
legendary status. Those are the days when she goes to the beach and feels
self-conscious because people notice that she is no longer 19.
"People want us to be always young," she said. "I know people look and
they make comparisons to when I was younger. And that makes me a little
sad. Because you realize that time goes by."
"The Girl From Ipanema"
Tall and tan and young and lovely
The girl from Ipanema goes walking
And when she passes
Each one she passes goes ahhh
When she walks she's like a samba
That swings so cool and sways so gently
That when she passes
Each one she passes goes ahhh
Oh, but he watches so sadly
How can he tell her he loves her
Yes he would give his heart gladly
But each day when she walks to the sea
She looks straight ahead not at he
Tall and tan and young and lovely
The Girl from Ipanema goes walking
And when she passes he smiles
But she doesn't see
© Copyright 1999 The Washington Post Company