1.9 million visitors in 2003
• Nacional Hotel and the Tropicana cabaret outstanding in the Gran Caribe Group
BY MIGUEL COMELLAS
CUBA received a just over 1.9 million visitors from abroad in 2003, a 12%
growth on the previous year’s total.
Tourism, the number one industry within the Cuban economy, was badly hit
as a result of the terrorist attacks on the Twin Towers in New York and
the
Pentagon in Washington.
With close to 40,000 rooms in dozens of new hotels and paradisiacal
installations in various cays, the island achieved this degree of growth
on
account of the quality of its services, security within the country, and
the
variety of its tourist options.
For 2004, projects include further hotel construction, theme parks, nautical
and other activities to be enjoyed by two million tourists, the target
figure for
this year.
In 2003 the flagship of the Cuban hotel industry had an income of $20
million.
The majestic building belonging to the Gran Caribe chain and located in
the
center of the Cuban capital, has 446 rooms and luxury suites, two swimming
pools, a cabaret and various restaurants with a large garden area and
attractive terraces.
Giving the information, Yamila Fuster, from the five-star hotel’s Public
Relations Department, added that the majority of guests during 2003 were
from Europe or the United States, followed by Latin American and Asia.
The spacious hotel in the Vedado district was also the venue for many cultural
events, commercial encounters among entrepreneurs, science and technology
meetings and exhibitions.
The Nacional celebrated its 73rd anniversary at the end of last year, having
been completely renovated a few years ago, and is currently listed as a
five-star installation with the finest conditions and amplitude in the
capital.
For six years it has retained the condition of a National Vanguard hotel,
a
recognition annually awarded by the Central Organization of Cuban Workers
(CTC) to production and service enterprises for efficiency, quality, variety
and
other attributes of excellence, and of a selective rather than mass nature.
The star Tropicana cabaret, which also belongs to the Gran Caribe chain,
grossed more than $10 million in 2003.
Fifty percent of Gran Caribe’s 23 companies are involved in the Business
Improvement Plan. The group manages dozens of hotels with a total of
11,000-plus rooms, as well as other tourist-related installations and more
in
the pipeline.
Alejandro Escobar, president of Gran Caribe, noted that his group occupies
87th place in the world in terms of room numbers and the Nacional Hotel
is in
third position globally in guest preference.
An increased number of activities, inauguration of installations and business
with foreign enterprises are planned for 2004, the group’s 10th anniversary.